I conceptualized and illustrated a bespoke suite of artistic and interactive materials for The Surrey Hotel on Manhattan’s Upper East Side, seamlessly blending its 100-year legacy with a modern, engaging narrative. As part of the hotel’s rebranding and reopening, I created a neighborhood guide, children’s book, and fortune teller game, each designed as a distinctive marketing and sales tool.

The neighborhood guide offers a curated, illustrated journey through the Upper East Side, celebrating its cultural landmarks and historic charm. The children’s book reimagines The Surrey’s past through interactive storytelling and pop-up elements, captivating young guests while reflecting the hotel’s grandeur.

The fortune teller game adds a playful touch, bridging nostalgia with modern engagement. This body of work honors The Surrey’s rich history while embracing a contemporary vision, enhancing guest experience through artistry, storytelling, and interactive design.